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Infographics

ASO-Infographic

What Customer Lifetime Value Depends On

Distribution of How E-Mails Are Opened

Global Mobile Retail Commerce Revenue, 2012-2018

You can see the development of

Number of Global Users

The Staticstic shows the most common user acquisition formats and channels

Common Formats and Channels for User Acquisition

Statistic that shows the most trusted advertising channels

Global Trust in Advertising, 2015

The statistic shows popular tactics for user acquisition and retention

Popular Tactics for User Acquisition and Retention

Piechart that shows how often users try new apps before stopping

Usage Frequency of New Apps

Example for a well balanced business strategy

Good CAC-CLTV-Ratio

Example of an unbalanced business strategy

Bad CAC-CLTV-Ratio

The Statistic Shows Average Customer Acquisition Costs By Industry

Customer Acquisition Costs By Industry

Number of apps in the iOS App Store and Play Store

Number of Apps in the iOS App Store and Play Store

Distribution of internet usage worldwide between mobile and desktop

Distribution of internet usage worldwide

Number of new apps, 2016

Mobile Media Pricing

Distribution of paid and free apps in Google Play Store

Free and Paid Android Apps

The amount of Android Apps in the Play Store from 2009 to 2015

Amount of available Android Apps

Statistics about how the amount of sold smartphones grew in the last years

Smartphones sold worldwide in total

Statistics about how many free and paid iOS apps are online in contrast to Android

Free and paid app distribution

Comparing App Store Revenue in 2014 and 2015 by different countries

App Store Revenue by Country

World Map

Statistics about how the app abandonment has changed in the last 5 years

Data for app abandonment

A graphic about how much time is spent in apps and the mobile browser in the US

Time spent on mobile devices

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